I wrote this post for UKOLN Culture & Heritage blog on 19 December 2010. Click on the link at the bottom to read the full post.
Following a couple of recent posts that I’ve written for Kew’s Digital Adventures blog (run by the Digital Media Team), Ann Chapman from UKOLN got in touch to ask if I’d share a little bit more about why we set this blog and what we (the team) get out of it.
Why we set up Digital Adventures
We originally set up the Digital Adventures blog to document the re-launch of Kew’s website and create a space for the Digital Team to write about things that interest them and share information and knowledge with each other and the broader sector.
To date member’s of the team have written behind the scenes posts about trips to the Herbarium and the Queens visit as well as more digital focussed posts that reflect on knowledge sharing events that we’ve attended, such as Top hints and tips for making great audio slide shows for the web (our most popular post to date) and Why open data projects are here to stay.
6 reasons to start a team blog
There are many reasons why people get into, and enjoy blogging. The most important thing to remember is the delicate balance at play in terms of blogger motivation. From personal incentive on the one side (what am I getting out of it) and knowledge sharing on the other (what am I giving back). In the context of my work at Kew, here are some of the reasons that I share when talking to people who express an interest in blogging.
Blogging is great because you can:
- Build interest in your work and inspire others
- Take part in conversations that are happening online around your area of interest and establish a profile within these communities
- Invite comments and feedback from readers to increase your awareness of their interests and views
- Be generous and share knowledge about the things you know so others in your industry can learn and benefit too
- Provide your peers and interested audiences with unique access to your work, regular updates and exclusive behind-the-scenes insights
- Use writing as a way of thinking things through and working things out.